Friday, November 4, 2011
Viral Marketing: The Power of Parody: French Cops..the real ones #whatilove
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Viral marketing (word-of-mouth marketing) is a really cool thing. Just think about it... instead of spending an insane amount of money on newspapers ads, TV commercials or banner ads, you spent nothing - and let your fans do all the work for you. With viral marketing, your campaigns will suddenly get a life of its own - and start to spread like a virus. Everyone want to see it, and when they do, they all want to share it. It is immensely powerful, usually having 500-1000 times greater impact than what you get from regular advertisements. But how? There are a lot of tricks to viral marketing. Offer a Parody, this one explains itself. If you want people to notice your campaign, you have to do something different - something unexpected and Parody is a fun way to convey a message, this is a picture of a real french police and their vehicle, therefore no Parody is needed...but you get the point..#whatilove
Labels:
french cops,
memes,
parody,
viral marketing
Location:
Palo Alto, CA, USA
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